Veggie libel laws ruin appetite




Campus Times
February 20, 1998


cartoon by Stephanie Lesniak


Since the battle between Oprah Winfrey and the Texas cattlemen accusing her of a false statement about meat, another effort to pass a similar food libel law in California may be facing an uphill battle.

Texas cattlemen, who were basing their case on a state "veggie libel" law, ended up not having a case against Winfrey.

Veggie libel laws, which outlaw wrongful statements about produce and other food crops, have been passed in 13 states throughout the United States and the chance of California joining is slim.

"California is the most populous state in the nation, and most people don't know farms or people who farm. It would be very difficult in California to pass a law of that nature," said Dan Webb, who has lobbied on behalf of the bill to the (state) Senate Committee on Agriculture and Water Resources.

"Most of those states (that have passed veggie libel bills) are rural, with agriculturally based economies," said Webb.

Should negative publicity, whether it is true or not, be looked at as a million dollar loss for growers? Supporters of these libel laws certainly think so.

Free speech should be the issue we value most, without the worries of some rumor that may not be true. But that is not the case in today's U.S. society, since everyone is so worried about health.

People, whether famous or not, should not have to worry about damaging a food's reputation. After all, under such ridiculous laws, comments from former President George Bush would have had him subject to punishment for his public dislike of broccoli.

Since the 1996 outbreak of the parasite cyclospora, a veggie libel law has been a serious issue for California supporters. Strawberries were the likely culprit when health officials in Texas said people were becoming ill with cyclospora poisoning.

According to federal authorities, the parasite originated from Guatemalan raspberries and as a result of the misinterpreted information, consumer demand on California strawberry growers lost tens of millions of dollars.

Two California lawmakers, Assemblyman Tom Bordonaro Jr., (R-San Luis Obispo) and Senator Jim Costa (D-Fresno) quickly introduced bills, which later did not pass, calling for studies that would show a result of the economic decrease of allowing people to make negative comments about food crops.

Agricultural lobbying groups, such as the Western Growers, who represent produce growers in California and Arizona, say they are still behind the bill, but are facing some struggles.

"Western Growers has supported the legislation because we believe their needs to be protection for people who are producers of a perishable crop," said association spokeswoman Heather Flower.

What steps need to be taken in order for produce growers to be protected, without ruining their reputation? The veggie libel law can be enforced, but it takes away the meaning of freedom of speech.



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