University honors corporate figure




Campus Times
March 19, 1999

 


photo by Erica Paal

Liam E. McGee, named president of Bank of America in June, spoke at ULV's Corporate Associates Spring Business Lecture and Luncheon at the Sheraton Suites Fairplex on Wednesday. In the speech, he addressed topics ranging from the economics of Southern California to competing banks. A question and answer session followed the event.


by Summer L. Douglass
Staff Writer

Liam E. McGee was the featured spokesperson at the annual Spring Business Lecture and Luncheon, which took place at the Sheraton Suites Fairplex in Pomona, on Wednesday.

McGee was named president of Bank of America-Southern California in June 1998. In this position, he gained a unique responsibility, dealing with commercial and consumer banking, the company's largest market.

Sponsored by the University of La Verne's Corporate Associates, many ULV administrators and employees attended the lecture to honor McGee for successfully managing Bank of America, the largest company in Southern California today. McGee also largely contributed to the successful merger of BofA and Security Pacific National Bank in 1992.

According to McGee's biography, "before assuming his current responsibilities, he was group executive vice president in charge of Bank of America's National Customer Support Services, an organization that employs more than 10,000 people and provides operational, technological systems and purchasing support to every level of the Bank of America Corporation."

President Stephen Morgan gave a brief introduction to welcome everyone who attended the lecture and point out some of the new programs the University is currently initiating.

"We are now carefully positioning our College of Law, so that in the near future they will be able to apply for ABA [American Bar Association] approval," said Dr. Morgan.

In addition to these recent changes, ULV is also in the process of developing a School of Education.

"We have great strength in training teachers and administrators. When we bring all of that together under one umbrella and form the School of Education, we will be able to contribute to the issues that face California students from K [kindergarten] through college," Dr. Morgan said.

Dr. William Relf, dean of the School of Business and Global Studies, introduced McGee as he began his speech, titled "Dramatic Changes in Banking -- It's Not Your Father's Bank."

McGee explained that the title of the speech implies that "today's reality of banking is no longer an institution, it is a growing business."

One major issue addressed in the lecture was how technology in recent years has enabled BofA to serve its customers in a much more efficient manner.

These benefits include hundreds of branches, approximately 15,000 automatic transaction machines throughout Southern California and the ability of customers to pay bills and transfer funds via telephone.

"Over 60 percent of all transactions are the result of technology, and I am confident that our company will continue to lead the way in consumer banking," said McGee.

McGee also discussed his responsibility for many different contributions made by BofA. This year, $10 million will be set aside for different charities.

"We have the opportunity and obligation to serve the community by financing the construction of safe and affordable places to live," he said.

Another contribution important to McGee is the enhancement of literacy and education in the United States. About $2.5 million has been reserved to support literacy.

"Bank of America and I have a big stake in the future. Education is the means by which we can build a better tomorrow," McGee said.

He addressed another important issue about how the economy has become stronger in recent years as a result of more small companies emerging with ethnic diversity in business ownership.

This has become an evident trend in Southern California that has contributed to the creation of thousands of jobs.

"Los Angeles County has created more jobs in the past year than anywhere else, making unemployment decrease significantly in Southern California," he said.

In regards to education, Liam McGee had some words of wisdom for students pursuing their futures in college.

"When you're in college in particular, the best thing is to get a diverse education.

"In my experience, the world is changing so much that becoming an expert in many subjects is the key to success."


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